experience design

Craft stunning B2B websites that drive growth and engagement

Elevate your digital presence with a custom-built, user-friendly and conversion-focused website tailored to your B2B business needs.

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Key benefits

Make a lasting impression

Transform user experience and boost conversions with cutting-edge designs.

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Bespoke Design

Stand out from the competition with a unique, visually appealing and on-brand website design that showcases your expertise and value proposition.

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User Experience Optimization

Enhance user engagement and satisfaction with a seamless, intuitive and mobile-responsive site that caters to your target audience.

B2B SEO Services

Search Engine Friendly

Implement best practices in SEO to increase your website's visibility in search engine results and attract more qualified leads.

How It Works

Crafting user journeys


In-Depth Analysis

We assess your website's current performance and identify areas for improvement.

Strategic Planning

Our team develops a customized B2B SEO plan aligned with your unique business goals.



We execute the tailored SEO strategy, optimizing your website's technical aspects and content.


Monitoring & Reporting

Track progress with regular reports and ongoing adjustments to keep your website at peak performance.

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Discovery & strategy

Experience design starts with a comprehensive understanding. Our team dives into your business objectives, getting to know your target audience, and evaluating the competitive landscape. With these insights, we forge a strategic website plan that aligns seamlessly with your unique goals and fosters an engaging user experience.

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Design & Development

We have assembled a team of adept designers and developers who work collaboratively to bring your vision to life. The focus is not just on aesthetics but on crafting a user-friendly, conversion-optimized website tailored to your B2B business. We strive to balance form and function, creating an online presence that not only looks great but also performs to high standards.

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Quality assurance & testing

Quality is integral to our work. Once your website is developed, we conduct rigorous testing to ensure optimal performance. Our quality assurance process encompasses multiple facets, from cross-browser compatibility to mobile responsiveness. This thorough assessment guarantees that your site provides a top-tier experience across all devices, platforms, and user situations.


Launch & continuous optimization

Upon passing our stringent quality checks, your website is ready to launch. But our partnership doesn't end there. We believe in continuous improvement and remain committed to optimizing your site based on user behavior data, industry trends and evolving business needs.

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Performance monitoring & reporting

Stay informed about your website's performance through detailed reports we provide. These encompass key metrics like user engagement, bounce rates, conversion rates and more. By continually monitoring these metrics, we can identify areas of strength and opportunities for further enhancement.

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Case Studies

The results speak for themselves

Dive into our case studies to understand how our tailored digital marketing solutions have positively impacted various B2B businesses and their growth.

Get in touch

Optimize your
B2B marketing performance

Let's start a conversation and work together towards your success !

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Frequently Asked Questions

You've got questions?
We've got answers.


What platforms do you use for B2B website development?

We work with a variety of platforms, including WordPress, Drupal and custom solutions, to provide the most suitable option for your specific business needs and objectives.


How long does it take to design and develop a custom B2B website?

The timeline for website development varies depending on project complexity, scope and your unique requirements. Typically, a custom B2B website takes anywhere from 8 to 16 weeks from concept to launch.


What is the process for requesting changes or updates to my B2B website after it's launched?

Once your website is launched, you can easily request changes or updates through our dedicated support team. We offer various support packages to accommodate different levels of ongoing support, ensuring that your website remains up-to-date and aligned with your business goals.


How do you ensure my B2B website is optimized for lead generation and conversions?

We focus on creating a seamless user experience, clear calls-to-action and strategically placed lead generation forms to maximize conversions. Additionally, we use analytics and conversion tracking tools to monitor your site's performance and make data-driven improvements as needed.


How do you ensure the security of my B2B website during development and post-launch?

We follow industry best practices for security during the development process, including regular security audits and implementing security plugins or modules as needed. Post-launch, we provide ongoing support to ensure that your website remains secure with timely updates, patches and monitoring.


What is experience design and why is it important for B2B businesses?

Experience design is about creating a seamless, engaging user experience across all touchpoints with your business. For B2B companies, this can greatly enhance customer satisfaction, loyalty and ultimately, your bottom line.


How do you approach improving the user experience of our website?

At Target Edge, our approach is data-driven. We use a combination of user feedback, heatmaps, user behavior analytics and A/B testing to understand where improvements can be made and to validate our solutions.


Can you tailor the user experience for different segments within our audience?

Absolutely. We can create personalized experiences based on various user characteristics like job role, industry, company size and more to ensure we're meeting the unique needs of each segment.


How do you ensure the changes you make will positively impact our business goals?

Every change we suggest is aligned with your business objectives. We also continuously track and analyze user behavior to ensure that the changes are having the desired impact, making further tweaks as necessary.