B2B Paid Search

Maximize your reach with expert B2B paid search services

Boost your brand visibility, drive targeted traffic and increase conversions with our tailored B2B Paid Search strategies.

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Key benefits

Precision targeting for
B2B paid search success

Expand your reach within your niche market by utilizing our expertly crafted and highly targeted B2B paid search strategies.

Conversion Rate Optimization Services

Transparent Pricing

Our non-commission based pricing model ensures we prioritize your success and focus on delivering value for your media spend, without any hidden incentives.

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Comprehensive Research

Benefit from extensive keyword research, intent analysis and competition analysis for optimal campaign performance.

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Audience Segmentation

Precisely target and segment your audience based on various criteria, ensuring your ads reach the right decision-makers.

How It Works

Paid search success path


In-Depth Analysis

We assess your website's current performance and identify areas for improvement.

Strategic Planning

Our team develops a customized B2B SEO plan aligned with your unique business goals.



We execute the tailored SEO strategy, optimizing your website's technical aspects and content.


Monitoring & Reporting

Track progress with regular reports and ongoing adjustments to keep your website at peak performance.

Marketing Automation Services

Campaign strategy development

Every successful campaign starts with a strategic vision. Our team dives deep to understand your business objectives, target market and competitors. This initial research phase enables us to tailor a paid search strategy that meets your goals while addressing unique industry challenges and leveraging potential opportunities.

B2B SEO Services

Keyword research &
ad copy creation

Leveraging industry insights and advanced tools, we identify the most effective keywords to reach your target audience. Additionally, we focus on crafting compelling ad copies that not only attract attention but also motivate action, driving meaningful engagement and conversions.

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Campaign setup & launch

Once the strategy and assets are in place, we meticulously set up and launch your campaigns. This phase includes careful targeting, bid management and budget allocation to ensure your ads reach the right audience at the right time, yielding maximum results.

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Ongoing Monitoring & Reporting

Marketing doesn't stop once the campaign is live. We offer ongoing monitoring to gauge performance and make necessary adjustments in real-time. Receive regular updates, data-driven recommendations and comprehensive reports detailing your campaign's success and areas for enhancement.

Case Studies

The results speak for themselves

Dive into our case studies to understand how our tailored digital marketing solutions have positively impacted various B2B businesses and their growth.

Get in touch

Optimize your
B2B marketing performance

Let's start a conversation and work together towards your success !

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Frequently Asked Questions

You've got questions?
We've got answers.


How long does it take to see results from B2B Paid Search campaigns?

While paid search can deliver immediate traffic, it may take a few weeks or months of optimization and data analysis to achieve optimal results and ROI.


What sets Target Edge apart from other B2B Paid Search providers?

Our expertise in B2B marketing, personalized approach and commitment to continuous optimization ensure that your campaigns perform at their highest potential.


Can I set a specific budget for my B2B Paid Search campaigns?

Yes, we work with you to determine an appropriate budget for your campaigns, ensuring the best possible ROI while respecting your financial constraints.


Do you manage B2B Paid Search campaigns on platforms other than Google Search?

While our primary focus is on Google Search, we can also manage campaigns on other search platforms such as Bing and Yahoo, depending on your specific business requirements and target audience.


How do you ensure my ads remain compliant with Google's advertising policies?

Our team stays up-to-date with the latest Google advertising policies and best practices, ensuring your ads meet all requirements and avoid potential disapproval or penalties.


What level of involvement do I need to have in the B2B Paid Search campaign management process?

We work closely with you to develop a campaign strategy that aligns with your business objectives. Once the campaigns are launched, we handle ongoing management and optimization, while keeping you informed through regular reports and updates.


Can you help with creating ad creatives and landing pages for my B2B Paid Search campaigns?

Yes, our team can assist with designing ad creatives and developing high-converting landing pages that align with your campaign objectives and target audience, ensuring a seamless user experience.


What industries do you have experience working with in B2B Paid Search?

We have experience working with a diverse range of B2B industries, including technology, manufacturing, healthcare, pharma and more. Our tailored approach ensures we can adapt our strategies to suit the unique needs of each industry.


How do you determine the optimal bidding strategy for my B2B Paid Search campaigns?

We assess various factors such as your business objectives, budget, competition and keyword value to determine the most effective bidding strategy, whether it's manual or automated, to maximize your ROI.